Luke Johnson: Founder of GYMHAT

About GYMHAT

GYMHAT was created to solve one simple problem I had.

I love hats — but I never want to wear my favorite ones to the gym. I don't want to ruin them with sweat or wear them down to the point that I can’t wear them in public anymore. But at the same time, I like wearing hats in the gym. And I didn’t want to throw on some old, beat-up one that made me feel gross before I even started my workout.

So GYMHAT was born — a hat meant for the gym. One you actually want to wear.

No more decision fatigue over which hat to wear. No more sacrificing your good ones or reaching for something worn out. Just grab your GYMHAT, and go.

When you think of going to the gym, I want you to think of your GYMHAT. When you put on your gym fit, your hat should be a no-brainer — the finishing touch. The GYMHAT isn’t just something you wear; it’s something you bring with you, just like your shoes and your bag.


More Than a Hat

Yes, this started as a solution to a hat problem — but it’s becoming more than that.

The GYMHAT Brand has the power to bring the gym community together. To encourage people to show up, to start, or to keep going. Whether you’re deep in your routine or just starting out, this hat is a small push with a big impact. If you just love the logo? Cool — wear it out on the town. But if you're using it as a reason to get moving, that's even better.

And not to mention how good you'll look in the gym wearing it. Look good, feel good. We want the gym to be a place where both happen.

So if you see someone else in the gym wearing their GYMHAT — give them a smile, a wave or some knuckles. Because this is more than a product. You’re part of something.